Optimize
Actions
Turn observations into earned and owned optimization tasks.
How to use it#
Open Actions and review the evidence for each suggested or saved task. Earned work concerns external coverage; owned work concerns content you control. Prioritize tasks that match your project’s actual gaps.
What to check#
Track task status and review impact in context. Statuses are new, in_progress, done, and declined. Completing a task does not guarantee a ranking or visibility change. MCP list_actions reads saved tasks without creating work; the analytics API exposes actions and impact sections.